Some Believe They've Caught 'Smoking Gun' Proving That Fruit Of The Loom Logo 'Mandela Effect' Was A Scam This Whole Time

March 11th, 2024 - 1:26 PM EDT by Adam Downer

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Fruit of The Loom logo Mandela Effect smoking gun tweet.

Of all the Mandela Effect phenomena, one of the most hotly contested is the simple Fruit of the Loom logo.

While most examples of the "Mandela Effect" elicit more of a "huh, how about that"-type reaction, the factual truth that the underwear brand never had a cornucopia in its logo has been flat-out dismissed as wrong even against mountains of evidence proving otherwise. People are sure that a cornucopia was in that logo.

The debate raged again this weekend when Twitter / X user @Kurz_Prime tweeted what appears to be a Fruit of the Loom-brand shirt with a cornucopia in its logo.

Kurz_Prime fruit of the loom cornucopia tweet

Giving @Kurz_Prime the benefit of the doubt, it's possible he knew he would rile up the website by posting this shirt. In fact, it's the same shirt that has previously circulated as evidence that the cornucopia did exist, as Snopes documented in 2023, which @Kurz_Prime appeared to acknowledge in the replies to his post.

The shirt was first posted to Reddit in 2023 and is among many images that have been posted online featuring the Fruit of the Loom logo with the cornucopia.

While these photos have been latched onto as proof that the Mandela Effect surrounding the brand is a lie, some photos have been proven to be manipulated, but others, including this shirt, remain a mystery.

However, Fruit of the Loom has insisted the cornucopia has never been a part of its logo. Snopes compiled a list of every Fruit of the Loom advertisement that ran in print through the company's history, and sure enough, they have never had a logo featuring a cornucopia.

Snopes compilation of fruit of the loom logos

Twitter's Community Notes clarified this beneath @Kurz_Prime's rapidly spreading tweet, but this appeared to only make some on Twitter even madder.

One common, budding conspiracy theory is that Fruit of the Loom is intentionally gaslighting the world with a Mandela Effect to attract attention.

The underwear company is lying to you Corporations are liars Snopes the propaganda outlet

It's unclear what motive Fruit of the Loom may have to try to intentionally gaslight the world, as there have yet to be studies showing the effect such a practice may have on product sales.

However, it seems people remain steadfast in their belief that the cornucopia did exist, evidence to the contrary be damned.


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